Skip to content

CFDs are leveraged products. CFD trading may not be suitable for everyone and can result in losses that exceed your deposits, so please consider our Risk Disclosure Notice and ensure that you fully understand the risks involved. CFDs are leveraged products. CFD trading may not be suitable for everyone and can result in losses that exceed your deposits, so please consider our Risk Disclosure Notice and ensure that you fully understand the risks involved.

Nike has positive Q2 earnings report

The shoe company beats estimates in its latest earnings report.

Nike logo at store Source: Bloomberg

Nike has released a positive second quarter (Q2) earnings report. The company beat earnings estimates and is a rare bright spot in the bearish US stock market. The corporation’s stock has risen more than 5% in after-hours trading because of the revenue report.

Nike’s earnings and defying expectations

The shoe company’s revenue was $9.37 billion in Q2, more than the expected $9.18 billion financial experts expected. Earnings per share was 52 cents, beating the 46 cents that was projected. Sales in North America rose to $3.78 billion, a surge of 8.5%. The corporation also grew in China, generating $1.54 billion in income for Nike.

Despite competition from other shoe companies like Allbirds and Under Armour, Nike is still the dominant sneaker brand. There were also worries about the Chinese tariffs on the US affecting the company, because 20% of the corporation’s goods are manufactured in the Asian nation. However, the business improved its revenue against the trade challenges. Nike’s positive earnings report will hopefully be good news for the troubled retail industry.

Nike looks to the future

Nike’s investment in partnerships with online retailers has helped the brand grow. The sportswear company’s chief executive officer (CEO), Mark Parker, praised the corporation’s sales improvement and looked forward to next year in a statement.

‘Nike's ambitious digital transformation is driving strong results and momentum in North America and in our international geographies. We're incredibly energised about 2019 - with a full innovation pipeline; the most personal, responsive retail experiences in the industry; and a supply chain that's delivering speed at scale,’ said Parker.


The information on this page does not contain a record of our trading prices, or an offer of, or solicitation for, a transaction in any financial instrument. IG Bank S.A. accepts no responsibility for any use that may be made of these comments and for any consequences that result. No representation or warranty is given as to the accuracy or completeness of this information. Consequently any person acting on it does so entirely at their own risk. Any research provided does not have regard to the specific investment objectives, financial situation and needs of any specific person who may receive it and as such is considered to be a marketing communication. Although we are not specifically constrained from dealing ahead of our recommendations we do not seek to take advantage of them before they are provided to our clients. See full non-independent research disclaimer.

Live prices on most popular markets

  • Forex
  • Shares
  • Indices

Prices above are subject to our website terms and agreements. Prices are indicative only. All shares prices are delayed by at least 15 mins.

You might be interested in…

Find out what charges your trades could incur with our transparent fee structure.

Discover why so many clients choose us, and what makes us a world-leading provider of CFDs.

Stay on top of upcoming market-moving events with our customisable economic calendar.