Skip to content

CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. 69% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you understand how CFDs work, and whether you can afford to take the high risk of losing your money. CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. 69% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you understand how CFDs work, and whether you can afford to take the high risk of losing your money.

Is the Tencent share price at current levels a buy?

The Tencent share price is off more than 40% from February’s highs due to regulatory headwinds, but is now the time to buy?

Tencent Source: Bloomberg

Why is the Tencent share price under pressure in 2021

Tencent the Chinese tech giant sees its share price down more than 20% year (more than 40% down from February’s highs) to date as investors react to a regulatory crackdown furthered by media pressure.

Chinese officials clamping down on major tech companies within the region has been due to what it deem threats to national data as well as financial security. This has been followed up by the Chinese government targeting anti-competitive practices particularly within the e-commerce space. The list of Tencent services which have been affected includes private education service, WeChat, online music streaming services and mobile/online gaming.

In the short term Chinese State Media has commented that online gaming is like ‘spiritual opium’. The comments have seen a sharp selloff in gaming stocks such as Tencent, in lieu of further regulatory pressure that could follow. Tencent has been quick to react to the State Media’s comments offering further solution to the problem by limiting gaming hours for minors.

Is Tencent still a buy at current levels?

The decline in Tencent’s share price this year accompanies the uncertainty pertaining to future earnings due to regulatory actions current and possibly ongoing. Chinese authorities are removing some barriers for entry for competitors while also disrupting earnings streams through limiting usage. Compliance with regulations will also incur increased development costs for the group.

However, Tencent remains a well-diversified, capitalised and cash generative business. The companies dominance in the online internet and gaming segments as well as industry leading platform such as WeChat should ensure that the company is well placed to weather the current regulatory headwinds

Tencent broker rating Source: Refinitiv
Tencent broker rating Source: Refinitiv

A Refinitiv poll of 54 analysts maintain a long-term investment rating of ‘buy’ for Tencent Holdings (as of 3 August 2021) with a target price (mean of estimates) of 725.73 (Hong Kong dollars). The price target suggests the current share price to be trading at a 63% discount to a perceived fair value.

Tencent chart Source: IG charts
Tencent chart Source: IG charts

The share price of Tencent has started a new downtrend in 2021 and is currently testing support at the 444.30 level. A break of the 444.30 level would consider 404.50 as the next support target from the move.

Traders who are still looking to instead get long on Tencent, might prefer to look for entry on a price rebound and close above both trend line and horizontal resistance at the 559.60 level.

Summary

  • The Tencent share price is down more than 20% year to date
  • The decline follows the Chinese governments clampdown on data and financial security issues as well as anti-competitive behaviour particularly in the e-commerce space
  • In the short term Chinese State Media has commented that online gaming is like ‘spiritual opium’ to further weigh on the Tencent share price
  • The decline in Tencent’s share price this year accompanies the uncertainty pertaining to future earnings
  • Tencent remains a well-diversified, capitalised and cash generative business
  • The average broker rating for Tencent remains ‘buy’
  • The share price is currently testing a key level of support

This information has been prepared by IG, a trading name of IG Markets Ltd and IG Markets South Africa Limited. In addition to the disclaimer below, the material on this page does not contain a record of our trading prices, or an offer of, or solicitation for, a transaction in any financial instrument. IG accepts no responsibility for any use that may be made of these comments and for any consequences that result. No representation or warranty is given as to the accuracy or completeness of this information. Consequently any person acting on it does so entirely at their own risk. Any research provided does not have regard to the specific investment objectives, financial situation and needs of any specific person who may receive it. It has not been prepared in accordance with legal requirements designed to promote the independence of investment research and as such is considered to be a marketing communication. Although we are not specifically constrained from dealing ahead of our recommendations we do not seek to take advantage of them before they are provided to our clients. See full non-independent research disclaimer and quarterly summary.

Seize a share opportunity today

Go long or short on thousands of international stocks.

  • Increase your market exposure with leverage
  • Get spreads from just 0.1% on major global shares
  • Trade CFDs straight into order books with direct market access

Live prices on most popular markets

  • Forex
  • Shares
  • Indices

Prices above are subject to our website terms and agreements. Prices are indicative only

Plan your trading week

Get the week’s market-moving news sent directly to your inbox every Monday. The Week Ahead gives you a full calendar of upcoming economic events, as well as commentary from our expert analysts on the key markets to watch.

You might be interested in…

Find out what charges your trades could incur with our transparent fee structure.

Discover why so many clients choose us, and what makes us a world-leading provider of CFDs.

Stay on top of upcoming market-moving events with our customisable economic calendar.