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​​​Tesco looks to build on strong festive period with upcoming full year results

​​Signs of weakening inflation and better wage growth offer hope for improved Tesco share price performance.

Tesco Source: Bloomberg

​​​Tesco looks to build on strong festive period with upcoming full year results

​Signs of weakening inflation and better wage growth offer hope for improved performance.

​Tesco looks to build on strong festive period with upcoming full year results

​​In January UK supermarket giant Tesco raised its profit forecast for the full 2023-24 financial year on the back of better-than-expected Christmas trading results. Tesco now expects its retail operating profit to come in at £2.75 billion for the full year, exceeding its previous guidance range of £2.4 billion to £2.5 billion.

​The upgraded guidance comes after Tesco reported a 7.9% rise in sales over the six-week festive trading period encompassing Black Friday, Christmas and New Year. This robust performance was driven by strong demand for Tesco's fresh food ranges and premium 'Finest' products, as shoppers treated themselves over the holidays while also grappling with a lingering cost-of-living crisis.

​To remain competitive on pricing with discount chains like Aldi and Lidl, Tesco cut prices on nearly 2,700 mainly own-brand products. This strategy helped the supermarket giant achieve a 9.2% jump in sales of its own-brand ranges over Christmas, hoping to also increase its market share. Alongside premium products, Tesco's own brands have proven popular with cost-conscious shoppers seeking value.

​As the UK's largest grocer by market share, Tesco is often viewed as a bellwether for wider consumer spending and confidence levels. Its recent trading update points towards resilient consumer demand over Christmas, despite many households facing financial pressures even though inflation continues to diminish from last year’s 11.1% lofty heights.

​However, industry experts warn that consumer spending may be lacklustre in 2024 as energy bills and mortgage costs remain at elevated levels at a time when the UK economy is in a technical recession.

​Beyond the numbers, Tesco made headlines this week with a new sustainability initiative trialled across a handful of stores. The scheme aims to cut unnecessary plastic waste from F&F clothing sales by giving shoppers the option to purchase a hanger for 10p when buying F&F items. Otherwise, hangers are left in-store to be reused.

​If rolled out more widely, this small but meaningful step could significantly reduce single-use plastics from Tesco's operations. It may also boost the supermarket's eco-credentials with ethically minded shoppers.

​How to trade Tesco’s first half results

​Tesco, the United Kingdom-based multinational groceries and general merchandise retailer, is set to release its full year 2023 results on 10 April 2024.

​​What is ‘The Street’s’ expectation for the FY results?

​‘The Street’ expectations for the upcoming results are as follows:

​LSEG data shows a consensus analyst rating of ‘buy’ for Tesco – 3 strong buy, 8 buy, 3 hold and 1 sell, with the median of estimates suggesting a long-term price target of 328.17 pence for the share, roughly 14% higher than the current price (as of 5 April 2024).

Tesco analysts Source: LSEG
Tesco analysts Source: LSEG

​Tesco technical outlook

​​The Tesco share price has slightly underperformed the FTSE 100 by falling close to 2% year-to-date whereas the FTSE 100 rose by the same amount.

​Tesco versus FTSE 100 comparison chart

​Tesco versus FTSE 100 comparison chart Source: Google Finance
​Tesco versus FTSE 100 comparison chart Source: Google Finance

​The Tesco share price, which in January came very close to its 2022 peak at 304.1p, did so again in March by reaching the psychological 300p mark before being rejected by it.

​Tesco Weekly Chart

Tesco Weekly chart Source: TradingView
Tesco Weekly chart Source: TradingView

​The May 2023 high at 285.3p is now back in the picture, as is the October 2023 high at 283.6p. There the current slide in the Tesco share price may level off.

​From a medium-term perspective, as long as the Tesco share price stays above its October 2022-to-April 2024 uptrend line at 277p, the overall bias remains bullish.

​Only a fall through the February-to-March lows at 272.8p to 272.3p would lead us to question the validity of the medium-term uptrend.

​Tesco Daily Chart

Tesco daily chart Source: TradingView
Tesco daily chart Source: TradingView

​This week’s 3.5% drop in the Tesco share price amid general market risk-off sentiment has taken it back to the 55-day simple moving average (SMA) at 286.6p with it being on track for its fifth straight day of declining prices.

​Further minor support sits at the 20 March 284.2p low.

​For the medium-term uptrend to resume, ideally a rise above the March peak at 300.1p would need to be seen.


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